The Collective launch Cow of the Year

The Collective, makers of gourmet yoghurt, have announced the launch of a very special beauty competition… for cows.

The Collective, makers of gourmet yoghurt, have announced the launch of a very special beauty competition… for cows.

In 2013 the yoghurt brand is seeking to crown the ‘Cow of the Year’ – because gorgeous cows make gorgeous yoghurts! The winner of ‘Cow of the Year’ will be crowned in May 2013, with a cash prize of £1,000 for the person who submits the winning photo. The award for the proud owner of the cow will be a trophy, a beautiful garland, a framed certificate and a photo-shoot by a celebrity snapper to help the ‘Cow of the Year’ get on to the ladder to bovine ‘super-modeldom’. As part of ‘Cow of the Year’, The Collective will be supporting and raising awareness of local community farms, and are also donating £500 to the winner’s community farm of choice. For more information and terms and conditions visit www.cowoftheyear.com

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